Social Media Strategy

We’ll create a social media magic in Social Strategy Study Hall, to drive traffic to your website and clients to your business.


Less theory and more action is what we’re doing in UNmarketing Study Hall, for ‘preneurs who don’t have a marketing department, are tired of wingin’ it with the free webinars and teleclasses, and are ready to go into 2015 with an ACTION PLAN they can actually use!


Get your blog in shape in Blogging Study Hall, with a blog identity, an editorial calendar, and content strategy, to blog your way to a brand people will love!

Recent Blog Articles

Browse the latest blog articles below.

How to Build Unstoppable Confidence

Confidence. Many of us long to be more outgoing, more secure within ourselves and simply more confident all around. If you currently don’t perceive yourself as a confident person or wish to develop more confidence, you’ll be pleased to learn that you can build unstoppable confidence with a few key tips. Here are my top tips […]

The 3 Phases of Growing Your Email List

How do you go from no e-mail list at all, to adding a few people here and there, to adding hundreds or thousands at a time? Here are the 3 phases of list-building as I see them, and some of the most effective list-building tactics in each stage… PHASE 1: Getting Started When you’re just […]

5 Mistakes to Avoid When Outsourcing Work

As a business owner, you typically want to spend the most time on activities that add to your bottom line. This should be true no matter what stage of business you’re in. Are you outsourcing work yet? There will come a time when you feel the pinch of not having enough time in the day. You may […]

27 Proven Marketing Strategies for a Small Marketing Budget

Search the term marketing strategies on Google and you’re likely to get over 69 million results. (That is not a typo.) If you’re on the hunt for marketing strategies for your business, you can easily be overwhelmed with the abundance of suggestions, all of which can run the gamut anywhere from free to the price of a small country. How many […]

3 Common Reasons Why People Procrastinate

There can be several reasons why people procrastinate. Some people procrastinate without realizing that they are already doing it, while others are well aware yet do not take any course of action to stop it. We’ll be checking on some of the most common reasons as to why people end up procrastinating rather than doing […]

What To Say On Social Media For Authors {Interview}

If you are anything like me, most authors tend to get on your nerves on social media with their boring posts. They publish a book, then plaster “hey my book is out buy my book” posts all over social media with a link to buy the book. Someone needs to explain social media for authors. After all, there […]

Four Simple Ways to Improve Your Email Marketing Response Rates

Due to the proliferation of social media many people erroneously believe that email marketing is finished. Nothing could be further from the truth. In fact along with responsive web design and social media, email should still be a main focus today for all your online marketing campaigns. To put it bluntly: The money is still […]

How to Write Million Dollar Headlines

The right headline can draw in even the most disinterested reader, luring them in to read the rest of your sales pitch.  In the same way, a bad headline can totally turn off a reader who might be very interested in what you’re trying to sell. While it would be nice to have, there is […]

The Anatomy of an Optimized Web Page

To optimize or not? Is it really a question? Not so much. In the digital era, it’s more of a to-do than a question. The real question for most entrepreneurs isn’t whether you should optimize your web pages, but rather, how in the h-e-doublehockeysticks are you supposed to do it?! Let’s start at the beginning. What […]

Finding an Online Community for Women in Business

As a businesswoman, it’s very important to have a good support network.  You need fellow businesswomen to share experiences and tips with.  You need women who are in fields related to yours to ask questions.  The sense of community provided by a group of businesswomen can help see you through the tough times. But finding […]

5 Ways to Use Social Media to Build Your Email List

Are you using social media to get more visibility for your business? Are you using email marketing to turn interested prospects into buyers? Have you integrated social media into your email list building efforts? If not, you are missing out on a huge opportunity to promote your business! Social media presents an opportunity to build your […]

How to Use Social Media to Build Your Credibility

Do you have visions of building a loyal community of social media fans? Do you want to sit behind your laptop and build a virtual empire? Have you figured out how to go about using social media to prove you know your stuff? That you’re an expert in your field? Social media is an incredibly powerful marketing […]

Use Your Expertise To Build An Ebook Empire

While there are many ways to build a business online, building your own eBook empire is one method that creates long-term residual income that’s truly an automated “set and forget” system. Of course eBooks provide many perks up front.   The Perks of Building an eBook Empire You don’t have to stock any inventory. You can […]

The Difference Between Long Tail Keywords and Short Tail Keywords

What do tails have to do with blogging? As it turns out, quite a bit!  Long tail is a big ol buzzword in marketing that many non-marketing people don’t understand. The term “Long Tail” was initially coined in 2004 by Chris Anderson in an article in Wired magazine.  The term was initially used to describe […]

How To Increase Your Blog Traffic Using Keyword Phrases

While there are still many bloggers who just blog because they like to write and express their ideas online, most people want someone to read it. If you want someone to read your blog, you need traffic. And you don’t just want a little traffic, you want as many people as possible to share your […]

I’m Miss Kemya, Marketing Strategist, Blogger, WAHM and More…

This is my first time joining the Ultimate Blog Challenge, so I’m super excited! Today’s post is an introduction to me and all my splendor! Oooo, isn’t she humble…why yes, yes I am! It’s Day One of the Ultimate Blog Challenge, <hashtag #blogboost>, and today’s post will tell you a bit more about me, who I […]

How to Perform A Website Content Audit

How much time do you invest in creating your website content? Whether it’s your about page, your sales pages, or your blog, I think we can agree that content creation is a time-consuming endeavor. So you create all this fantastic content, publish it on your website, share it on social media, then what? Have you ever […]

Kindle Book: I’m On Social Media, Now What Do I Say?

I’m On Social Media, Now What Do I Say? A Comprehensive Content and Engagement Strategy Guide for Entrepreneurs Have you had enough of those social media books that touch the surface of a content strategy, but don’t give enough details for you to actually figure it all out? Are you using social media specifically for business, and not seeing […]

Teleclass March 18: Social Media Marketing for Entrepreneurs

3 Common Mistakes Small Business Owners Make That Keep Them Confused and Overwhelmed With Social Media Marketing free teleclass Wednesday, March 18, 2015 If you are a small business owner managing your own social media channels, I have 3 questions for you: 1. Are you as active as you would like to be on social media? 2. Do you […]

How to Use Pinterest for Profit and Promotion

Pinterest may have started out as a place for women to share product images, but its meteoric rise as a social network makes it a great place for businesses too. Think of it as a place to share ideas in a visual way and be creative about how you can use Pinterest for profit from […]

Social Media Marketing Tips for Introverts

If you’re a natural introvert, there’s no reason at all to shy away from social media. Don’t let the word ‘social’ throw you. Social media sites offer a great platform for introverts to be social on their own terms. You get to interact with other, but keep control at the same time. Many people are […]

Nine Great Ways to Turn Your Facebook Fans Into Customers

Facebook is a great way to promote your business as it allows you the opportunity to reach billions of people with the click of a button. The goal of any business is to make money. If you’re spending time on social media you have to convert your fans into customers. This isn’t as difficult as […]

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How to Increase Your Productivity When You Create Your Own Schedule

Time management is one of the biggest challenges today’s workers face. New technologies have given us more freedom to have flexible schedules, while at the same time providing many more opportunities to slack off. This creates even greater challenges for people who work from home, especially entrepreneurs who don’t have to technically ‘report in’ to anyone […]

Email Marketing: How to Balance Selling and Relationship Building

Email marketing is tricky. Too much selling and you lose your subscriber’s interest. Not enough selling and your income will suffer. How do you know what the right balance is and how can you achieve it? Let’s take a quick look. Generally speaking, the bulk of your email messages, roughly 80% to 90% of them, […]

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Get More Click Throughs: How to Convert Readers Into Buyers

The days of just “buy now” buttons are way past over. Now you have an entire audience that is more savvy, more educated, and has their BS meters up to full power. So how do we increase your click through rate? In order to get people from reading to buying, you’re going to have to […]

Best Social Media Image Dimensions Cheat Sheet

It’s no secret that our favorite social media platforms are competing for our attention. As such, each likes to make changes that send many folks into a frenzy. The most cumbersome of these changes for most (myself included) is usually the image size tweaks. Keeping up with social media image sizes is starting to become a […]

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How to Increase Productivity and Avoid the Social Media Sink Hole

Do you find yourself using social media for hours and hours a day, without a plan? Or, do you throw your hands up in frustration over your lack of time for using social media, yet you understand the potential power of social networking and what it can do for your business? Are you in need […]

Turn Up the Volume On Your Website Copy

There are a lot of things to know about effective copywriting. I am by no means and English teacher, nor is copywriting my forte. However, if you’re a decent writer, you can learn how to become an even more effective writer by following a few copywriting rules, particularly as they pertain to selling online. Ten Do’s […]

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Why Email Marketing is Important for Business

This is possibly the most important post I’ve published about why email marketing is important for business. Let’s get right into it, shall we? Facebook, Twitter and other social media outlets have certainly become important avenues for online marketing campaigns, but good old fashioned email marketing still holds a great deal of value for organizations and businesses […]

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How to Make It Through Emotional Days In Your Business

Business and emotions don’t really seem to mix very well. But as emotions are a daily part of our lives, short of becoming robotic, you may be faced with the two intermingling at some point in your career. And as an entrepreneur, you may face emotional rollercoaster days more often than you ever expected! With […]

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    Thanks for stopping by, Miss Kemya