We’ll create a social media magic in Social Strategy Study Hall, to drive traffic to your website and clients to your business.
Get your blog in shape in Blogging Study Hall, with a blog identity, an editorial calendar, and content strategy, to blog your way to a brand people will love!
Time management is one of the biggest challenges today’s workers face. New technologies have given us more freedom to have flexible schedules, while at the same time providing many more opportunities to slack off. This creates even greater challenges for people who work from home, especially entrepreneurs who don’t have to technically ‘report in’ to anyone […]
Email marketing is tricky. Too much selling and you lose your subscriber’s interest. Not enough selling and your income will suffer. How do you know what the right balance is and how can you achieve it? Let’s take a quick look. Generally speaking, the bulk of your email messages, roughly 80% to 90% of them, […]
The days of just “buy now” buttons are way past over. Now you have an entire audience that is more savvy, more educated, and has their BS meters up to full power. So how do we increase your click through rate? In order to get people from reading to buying, you’re going to have to […]
There are a lot of things to know about effective copywriting. I am by no means and English teacher, nor is copywriting my forte. However, if you’re a decent writer, you can learn how to become an even more effective writer by following a few copywriting rules, particularly as they pertain to selling online. These are […]
This is possibly the most important post I’ve published about why email marketing is important for business. Let’s get right into it, shall we? Facebook, Twitter and other social media outlets have certainly become important avenues for online marketing campaigns, but good old fashioned email marketing still holds a great deal of value for organizations and businesses […]
Business and emotions don’t really seem to mix very well. But as emotions are a daily part of our lives, short of becoming robotic, you may be faced with the two intermingling at some point in your career. And as an entrepreneur, you may face emotional rollercoaster days more often than you ever expected! With […]
If you’re running a business in today’s economy, whether it be big or small, you need a website. Gone are the days where you could just get by on word of mouth or hopes that someone might find you in the telephone book. In today’s digital age, search engines on the internet are the modern […]
Microblogging sites are a great way to get more attention for your business. They’re easy to use, and they force you to keep your message short, sweet, and to the point. So what is a microblogging site? A microblog is a site like Twitter or Tumblr that acts as a social media site which allows you […]
It’s an entrepreneur’s dream: coming up with a single idea and hitting on an entire business. But once you have the idea, how do you bring it to fruition? What’s more, how do you make people understand your vision enough to be successful? Ideas versus Brands Anyone can have an idea, the difference of a […]
Facebook is a social media behemoth. Without a doubt it’s (arguably) the most popular social networking site in the world, and it’s managed to get billions of people hooked on the platform. There are many different kinds of Facebook posts but here we’re going to look at Facebook posts that will engage people. Let’s face […]
When it comes to starting a business it’s certainly a challenge. Getting your feet off the ground and establishing your brand is no easy task, but it’s not impossible either. In order to get some attention in the business world you need to think out of the box and find ways to set your business […]
If you sell digital products, you can profit during the busy holiday shopping season too! The holiday season, whether you celebrate Christmas, Hanukkah, Kwanzaa or some other form, is filled with people buying and giving gifts. Most retailers of tangible products find this to be their busiest, often most profitable time of the year. But […]
You’ve crafted the perfect marketing content. It’s creative, clever, and you’re sure that your audience will love it. But, for some reason it hasn’t gotten the likes or shares that you expected and no ones seems to be paying attention. Is the content not as good as you thought, or worse, are people just not […]
There’s nothing easy about starting your own business. The road to success is a bumpy one indeed and you’re sure to encounter some problems along the way. There’s no need to worry, however, because every problem has a solution. Just like anything else, building your business is a process that takes a lot of work. […]